Bryony Thomas cuts through the hype to show businesses how to make their marketing deliver long-term sales results. She has a truly refreshing, no-nonsense, style that makes her ideas click & stick.
Bryony's use of memorable analogies and guided self-questioning mean that audiences are quickly able to apply the ideas to their own context.
The typical profile of someone who thoroughly engages with Bryony's session is someone with a responsibility for profit in an ambitious business that wants to step things up. They'll be the kind of person who appreciates a bit of structure to organise their thoughts.
Bryony does not peddle get-rich-quick schemes, silver bullets or magic wands. In fact, her real-world approach will come as a relief to business people who've heard it all before. She can certainly put on a show, and the audience will thoroughly enjoy the session, but what they will love even more is the depth of thought and the true value they can take back to their business.
To quote one reviewer on Amazon, Bryony Thomas is the author of “the book on marketing that makes sense of the rest”. Watertight Marketing (Panoma Press) brings together her extensive experience and many perspectives on marketing.
As a self-funding student she took the role of telephone fundraising with ActionAid, within 3 months – aged just 19 – she was co-managing telephone fundraising campaigns for UK’s best-loved charities, alongside her ‘full time’ studies. By age 24 she was heading up the largest account at leading technology marketing agency Mason Zimbler – running integrated campaigns across Europe for the likes of IBM and Dell. If you ask nicely, she’ll tell you about the yellow trainers. Aged just 28, and with a CIM Diploma and an award-winning MBA under her belt, she secured the role of divisional director of marketing for FTSE 100 company, Experian.
In 2008, she started her journey to what is today the Watertight Marketing Methodology. First, building a six-figure marketing consultancy where she designed and delivered the 12-month marketing transformation programmes that she has now captured in her best-selling book and mentoring programmes – Watertight Marketing.
Bryony is also the founder of the UK's only network of quality-assured independent marketing consultants.
“the evaluation scores for her workshop were the best ever!”
- CHARLES MCLACHLAN, ACADEMY FOR CHIEF EXECUTIVES
In this phenomenally practical 90-minute session, Bryony skilfully guides you to assess your growing business against the Thirteen Touchpoint Leaks™, so that you leave the session with a clear priority action plan for profitable growth. Leave this session with:
As delivered for Drayton Bird's EADIM programme, The Academy for Chief Executives, Richmond Expo, and the Chartered Institute of Marketing, amongst others.
In a highly engaging and visual keynote, Bryony maps out the way that real people really buy things. She shares the unique Watertight Marketing Framework™ to ensure that you have a marketing tool or technique for every step of a buying decision. Leave this session with:
As delivered for Venuemasters, the Institute of Financial Planning, and Social Media Week, amongst others.
Bryony addresses the perennial challenge of gaining support for marketing investments. Particularly from the finance or sales teams. Rather than getting them to change, she challenges marketers to adapt their own language, behaviour and internal communications to shift perceptions of marketing as a discretionary budget line to an essential business driver. Leave this session with:
This is a talk best suited to a professional marketing audience, whether in-house or agency. As delivered for B2B Marketing Conference and Venuemasters amongst others.
Bryony delivers phenomenal value when booked to deliver:
⇒ Keynote talks at conferences for entrepreneurial audiences.
⇒ Practical workshop sessions for people wanting to get sales results from marketing.
⇒ Facilitated away days for Boards and Sales & Marketing teams to map out a step-up programme for their ambitious business.
Add significant extra value for your delegates by including some of the following optional extras to your booking:
Membership organisations can also work with us to create a powerful addition to their member benefits by adapting the phenomenal online resources and programmes to their specific market. This can be simply executed through bulk purchase of licences for your members, or through co-branding and hosting of our content within your existing membership platforms.
"When I see a team of good people, with a good product, who are motivated to step things up, I am practically compelled to help them do it.
An entrepreneur puts so much on the line – their mortgage, their marriage, even their mental health – to create something of value for themselves, their family, their team and their customers.
I want every penny of hard-earned money, every minute of precious time, and every drop of phenomenal energy that they put into marketing to pay them back!"
Author & Founder – Watertight Marketing