Buying Decision | Bryony Thomas

Posts Tagged ‘Buying Decision’

It’s not marketing, it’s motivating

Posted in: Just a Thought, Marketing for Non-Marketers

Use the word ‘marketing’ and very many people will think of fluffy branding activity or on expensive awareness campaigns with no link to a sale at the end of the day. Talk about ‘motivation’…

Tags: Buying Decision, Sales Funnel

Are you feeling the burn?

Tactic burn is a quick way to trashing your marketing budget. What you want to feel is the burn of your toned marketing muscles delivering you solid sales results.

Marketing integration is so much more than matching colours

Posted in: For Marketing Professionals, Marketing Explained

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Marketing people are always banging on about integrated campaigns, indeed there are qualifications and companies bearing the name. However, so many ‘integrated’ campaigns I see are little more than loosely coordinated tactics in the same theme or colour.

Tags: Buying Decision, Marketing Taps, Sales Funnel

Press archive: Plugging the holes in your marketing bucket. On the @businesszone site - http://t.co/dipXmKcp

Bryony Thomas

Posts Tagged ‘Buying Decision’

It’s not marketing, it’s motivating

Are you feeling the burn?

Marketing integration is so much more than matching colours

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